Company Profile
Mima have over 40 years’ experience in solving problems through understanding how people think and behave. We use these insights in the design process to make usable and accessible spaces, services, and products - physically, operationally and digitally. We bring together a mix of complementary disciplines, including human factors and ergonomics, service design, wayfinding and information design, interior design and accessibility and inclusive design.
Our work with airports covers four main areas:
- Creating a Passenger Experience Strategy & Vision - helping airports to define the future experience and building a strategy for how they are going to make it happen.
- Wayfinding - a crucial component of passenger experience is finding your way through, often large buildings, with a time-critical mission. We help build wayfinding strategies and then design across signage and digital products.
- Accessibility - make air travel open to all through making the infrastructure more accessible but also delivering better assistance / PRM services and improving staff interaction with passengers. We work with lived experience user groups to help airports better understand the needs of disabled passengers.
- Customer Centric Operations - how to build a back-of-house operation that delivers for the passengers. We help airports rethink their operations, usually around developing an APOC, but address technology, organisational design and culture change. A key component to this is also building a better employee experience.
