The Moodie Davitt Report - Dermot Davitt

Manchester Airports Group (MAG) today announced the union of its American and digital divisions – MAGO and MAG USA – to form a new services business called CAVU. The company’s name is taken from the aviation and meteorology term ‘Ceiling and Visibility Unlimited,’ which describes the perfect flying condition, where the ceiling is more than 10,000ft and the visibility is more than ten miles.

The new division, said MAG, “will help clients across the world develop better customer experiences and drive value from the end-to-end passenger journey boosting their non-aeronautical revenue”.

Examples of products and services developed by CAVU include a proprietary ecommerce platform, which allows passengers to pre-book car parking and other airport products such as lounges and fast track security.

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