Airport Business - Cheryl Stewart
Transformation used to be a word commonly used in relation to airports. Not only were they transformative in how they used their space, with an increasing emphasis on retail to help boost income, but through digital transformation they also changed how customers interacted and went about their travel. Passenger numbers were rising and the customer journey was becoming increasingly slick.
But this has all changed. Airports have been hit tremendously by the pandemic and, instead of taking a proactive outlook, many are now simply firefighting to maintain operations...more
