Future Travel Experience
20 October 2025
Dubai Airports has announced the next phase of its accessibility strategy, a renewed 10-year commitment to transform both Dubai International (DXB) and Dubai World Central – Al Maktoum International (DWC) into the world’s most accessible and inclusive airports by 2035.
The long-term plan focuses on maintaining strong foundations, enhancing the customer experience across all touchpoints, and positioning DXB and DWC as global leaders in inclusive travel. The strategy aligns with international best practice, the UAE’s commitment to the rights of People of Determination (PoD), and Dubai’s vision to be a disability-friendly city.
The next phase is launched in tandem with a new public awareness campaign, co-created with People of Determination and brought to life with the support of oneDXB partners, showcasing their lived experiences at DXB. Anchored in the pledge ‘DXB for All’, the campaign brings to life six powerful stories of PoD navigating the world’s busiest airport, from a child’s sensory sensitivities as they journey through a bustling terminal with their mother, to a deaf guest’s reliance on employees’ sign language skills, to tactile guidance for a guest with a visual impairment, and interactions between airport employees and guests with mobility challenges.
